Data Privacy Policy

1. Introduction

fusionprotrixum S.A. ("we," "our," or "us") is committed to protecting and respecting your privacy. This privacy policy explains how we collect, use, and protect your personal information when you visit our website or use our analytics services.

We are the data controller responsible for your personal data. Our registered office is located at Rua Garrett 257, 4070-361 Porto, Portugal. Registration Number: 951357824, VAT: PT852147963.

2. Data We Collect

We collect and process various types of personal data depending on how you interact with our services. The data we collect includes information you provide directly to us, information collected automatically through your use of our website, and information obtained from third-party sources when legally permitted.

2.1 Information You Provide

• Contact information (name, email address, phone number)
• Company information (business name, address, industry type)
• Communication preferences and marketing consents
• Information provided in forms, surveys, or correspondence

2.2 Information Collected Automatically

• Website usage data (pages visited, time spent, click patterns)
• Technical information (IP address, browser type, device information)
• Cookies and similar tracking technologies
• Location data (country/region level only)

3. How We Use Your Information

We use the personal data we collect for various legitimate business purposes. How we use your information depends on the services you use and your preferences. We use your data to provide our analytics services, improve our website functionality, communicate with you about our services, and comply with legal obligations.

3.1 Service Provision

• Providing our analytics platform and related services
• Processing your requests and responding to enquiries
• Managing your account and service subscriptions
• Providing customer support and technical assistance

3.2 Business Operations

• Improving our website and service offerings
• Conducting market research and analytics
• Preventing fraud and ensuring security
• Complying with legal and regulatory requirements

4. Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, please refer to our Cookie Policy.

5. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in limited circumstances as described below:

• With service providers who assist us in operating our business
• When required by law or to protect our legal rights
• In connection with a business transaction (merger, acquisition)
• With your explicit consent for specific purposes

6. Your Rights

Under the General Data Protection Regulation (GDPR) and other applicable data protection laws, you have certain rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of data processing
• Right to Data Portability: Request transfer of your data
• Right to Object: Object to certain types of processing

To exercise any of these rights, please contact us using the contact information provided below.

7. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. The specific retention period depends on the type of data and the purpose for which it was collected.

Generally, we retain contact information for active business relationships and for a reasonable period after the relationship ends. Website usage data is typically retained for analytical purposes for up to 26 months.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure data transmission, access controls, and regular security assessments.

However, please note that no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer your data to third countries, we ensure appropriate safeguards are in place, such as adequacy decisions by the European Commission or appropriate contractual clauses.

10. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any significant changes by posting the updated policy on our website and updating the "last updated" date.

11. Contact Information

If you have any questions about this privacy policy, wish to exercise your rights, or have concerns about how we handle your personal data, please contact us:

You also have the right to lodge a complaint with the Portuguese Data Protection Authority (Comissão Nacional de Proteção de Dados - CNPD) if you believe your data protection rights have been violated.